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Diffstat (limited to 'Documentation/marketing.txt')
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diff --git a/Documentation/marketing.txt b/Documentation/marketing.txt new file mode 100644 index 00000000..385e5172 --- /dev/null +++ b/Documentation/marketing.txt @@ -0,0 +1,27 @@ +marketing guide for public-inbox + +TL; DR: Don't market this. + +If you must: don't be pushy and annoying about it. Slow down. +Please no superlatives, hype or BS. + +It's online and public, so it already markets itself. +Being informative is not a bad thing, being insistent is. + +Chances are, you're preaching to the choir; or the folks you're +trying to convince are not ready for everything our project +represents to the resistance against centralization. + +Baby steps... + +There's never a need for anybody to migrate to using our +software, or to use any particular instance of it. It's +designed to coexist with other mail archives, especially +other installations of public-inbox. + +Most importantly, we take victories even when our software +doesn't get adopted. Freedom from lock-in is more important +than the adoption of any software. + +Every time somebody recognizes and rejects various forms of +lock-in and centralization is already a victory for us. |